A self-made creative exercise in product copywriting, using a beloved brand. All products are fictional creations of my weird imagination.
This hypothetical exercise is for fun. No brand affiliation.
Uncommon Goods is a Brooklyn-based online retailer selling original, creative products and experiences. They partner with independent makers and small businesses to offer unique but quality items, perfect for gift-giving. UG is known for their unusual merchandise.
Entering into the holiday season, UG increased their inventory of seasonal merchandise and gift sets. These new items needed engaging product pages and enticing descriptions.
Below are the product pages for five new seasonal products. Added just in time for the 2021 holiday season, they are expected to become instant fan favorites.